The Labubu Craze in China and the Rise of Global Competition

The Labubu craze is rapidly spreading in China! The popularity of these toys has also brought about a wave of counterfeit production.
The globally renowned Pop Mart brand's Labubu has become a major phenomenon with the support of celebrities like Rihanna and Blackpink. However, this popularity has also led to an increase in counterfeit products.
While Chinese authorities are taking strict measures to protect intellectual property rights, fake Labubus continue to be sold secretly on the streets. This situation is contributing to the growth of the underground market.
In China, Labubu prices range from 99 to 399 yuan, while second-hand prices reach much higher levels. This commercial success has also caught the attention of the Chinese government.
As operations against counterfeit products increase, it is noteworthy that workers involved in the production of these toys are often unaware of what they are making. This situation further fuels children's interest in Labubu.
Experts indicate that the impact of these toys on children is not just entertainment, but they also serve as a status symbol through social media.
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